Preranaa Khatri Joins OML Entertainment as Chief Business Officer

Preranaa Khatri has joined OML Entertainment as the Chief Business Officer (CBO), bringing nearly two decades of experience in the entertainment industry. Her expertise in content strategy, creator management, and business growth positions her as a key figure in advancing OML’s initiatives across various segments, including branded content, creator tech, and talent representation. Preranaa’s return to OML marks a significant leadership move, reinforcing the company’s commitment to innovation and market expansion.

In this role, Preranaa Khatri will be responsible for driving OML’s growth and overseeing strategic initiatives. Having previously held a key leadership role at OML in 2016, she played an instrumental part in enhancing the company’s revenue and strengthening its market presence. Her return is anticipated to leverage her comprehensive understanding of the company’s core values and objectives, contributing to OML’s ongoing success in the content and creator space.

Before re-joining OML, Preranaa worked as an independent consultant, specializing in strategic partnerships and revenue growth strategies for brands and agencies. Her recent work included leading a Global Olympic Sponsor’s Athlete Partnership Program in the lead-up to the Paris 2024 Summer Olympics and Paralympics, highlighting her capabilities in managing large-scale, impactful projects. This experience complements her new role, where she will continue to expand OML’s business footprint.

Preranaa’s extensive career is marked by a deep understanding of revenue optimization and creator management. Her role at OML will also focus on nurturing and developing talent, scaling branded content efforts, and exploring new business avenues. Her strategic vision and expertise will play a crucial role in OML Entertainment’s mission to create engaging and impactful experiences.