Sonoop Nair Joins dentsu X as Senior Vice President

Sonoop Nair has recently taken on the role of Senior Vice President at dentsu X, marking a new milestone in his career. With a strong foundation in client leadership and business strategy, Sonoop’s expertise will further strengthen the company’s leadership in delivering strategic insights and impactful campaigns. His appointment is based in Bengaluru, Karnataka, India, where he is contributing his skills on-site to the organization’s growth and market strategies.

Before stepping into his current role, Sonoop held the position of Partner – Client Leadership at dentsu X from August 2022 to July 2024. In this capacity, he was responsible for driving client strategies and executing successful campaigns, solidifying his reputation for strategic thinking and delivering value to clients. His two-year experience as a Partner equipped him with essential skills in managing briefs, strategy formulation, and overseeing key client engagements.

Sonoop’s journey at dentsu X began over a decade ago as a Senior Business Director, a role he served in from July 2011 to July 2022. During his tenure, he showcased his ability to lead significant projects, focus on client-centric strategies, and handle comprehensive briefs, making notable contributions to the company’s success. This extensive experience in strategizing for multiple brands and businesses positions him as a vital asset in his current role.

Prior to his association with dentsu X, Sonoop gained valuable experience at Malayala Manorama Co. Ltd. as a Senior Marcom Strategist. In this role, he honed his skills in brand management and digital strategy, which later proved crucial in his journey within dentsu X.